insight into brand performance
Keeping insight into the performance and development of your brand is the challenge many marketers face. Every campaign or expression of your brand can affect this, so you want to be able to measure this constantly.
commercialreview.com offers all the options for this, from setting up your brand research in just a few clicks to super insightful dashboards to view the results. Discover your target audience's perception of your brand, products or services. Ontdek het beeld van jouw doelgroep over jullie merk, producten of diensten.
How it works
With brand research, you analyze how well your brand is doing with your target audience. But you also measure whether you are meeting your own KPIs. All insights are packaged in clear analytics and filterable dashboards. Setting up your brand research can be done in just a few moments. This is where we are happy to help. Then data collection begins and you have instant insight through our live dashboards.
Measure what you want
You decide which KPIs you want to measure your brand by and how often you want to do this type of research. Examples of factors:
- Match between brand and campaigns
- Familiarity relative to competitors
- Brand awareness, consideration and preference
- Brand associations such as quality, sustainability & innovative
We visualize the results of your brand research in comprehensible overviews. So you can easily get your own learnings from the dashboards and discover new opportunities.
examples of research questions
- "How is my brand doing compared to my industry?"
- "What is the difference in brand perception between people who have and have not been in contact with my brand?"
- "Why doesn't my brand score so well on the sympathy factor?" And what can I do about it?"
- "Does my brand do better in urban compared to rural areas?"
User friendly and full control
We want any company or marketing professional to be able to control insights around brand development without having to set up complex and costly projects to do so. Everything is set up so that each user can easily and quickly get started on their own. Consultancy is often no longer necessary as a result.
Prices
Contact us
Do you have any questions? We are happy to discuss the possibilities, design and goals of brand research. With our experience and templates, we provide the most appropriate research.
